BSC (HONS) FASHION TECHNOLOGY

Awearness

Awearness is a capsule collection of inclusive office wear dedicated to women affected by scoliosis. The reason why I chose this subject is because still today women with physical disabilities have little to no choice in garment selection, merely confined in dull, aesthetic-less garments that are only conceived to conceal the disability but not to enhance the wearer’s personality. Thanks to the FEA Consumer needs model it was possible to design the collection taking inspiration right from working women with scoliosis through an online questionnaire and virtual interviews. My research was about finding a way to make fashionable workwear suitable for asymmetric bodies, and findings led me to create garments that were either customisable with drawstrings, removable shoulder pads and elasticated waistbands, or with asymmetric and boxy silhouettes that concealed the body underneath them, without resulting dull or inappropriate to a certain end use, in this case office wear.

Showcase Image

Moodboard. The concept revolves around office wear that is appealing yet comfortable, suitable for the office and for working from home

Showcase Image

Design development. Starting from the shapes of a scoliotic body several design ideas led to the final choices in the next slide

Showcase Image

Final Line up. Final 6 outfits for the Awearness collection

Showcase Image

First outfit. Symmetric trio of flared shirt and skirt, with a coat with drawstrings, in two tones. Shirt and coat have removable shoulder pads.

Showcase Image

Second Outfit. Draped top and pleated wide leg trousers with asymmetric coat. Top has side drawstrings that allow customisation and coat has removable shoulder pads.

SEE OTHER STUDENTS ON THIS PROGRAMME